Disclaimers: The Solution to Source Confusion in Sports Merchandising?
William Wheeler This Article evaluates the ramifications of modern trademark law in the context of sports apparel and logos. Collegiate and professional sports teams have utilized modern trademark law to enact a licensing regime where third-party companies must pay royalties to produce apparel with collegiate logos. This regime assumes the inherent value of trademarks on sports apparel is derived from their association with the teams they represent, not the logo itself. This Article examines various approaches courts have taken to address the dichotomy between the necessary consumer association and the reality that the logos themselves are what draw consumers. Most...
Bring Your Own Trademark: Compensating College Football Players Through Trademark Royalties
Sarah Murphy College football players deserve compensation for the value they create in the sport. The National Collegiate Athletic Association (“NCAA”) Amateurism Rule, however, prohibits paying student-athletes, while coaches earn millions of dollars per year. A potential solution to combat this inequality is for universities to collect intellectual property licensing royalties from coaches and use that money toward compensating players. Additionally, college athletes should be informed about their right to trademark and should collect their own trademark licensing royalties in accordance with the United States Court of Appeals for the Ninth Circuit’s decision in O’Bannon v. NCAA in 2015. Read...
Equine Cloning: An Investigation of Legality and Prospects
Charlotte Yates Historically, equine breeders strove to produce the best competition horse, by selecting two talented horses to breed. Technological advances, like artificial insemination allowed for horses in different locations to be bred. Now, cloning allows the genetic material of a talented horse to be identically copied in creating one, or multiple offspring Currently, it is unclear what the impact cloning will have on equine sports both legally and athletically. Read Full Text Here